Privacy Policy

Last updated: October 2026

This policy explains what FlipIt (“FlipIt,” “we,” “us”) does with your data when you use our AI tools to analyze and remix social content. We try to collect as little as possible.

What we collect and how we use it

• Media and links you submit. When you paste a URL or upload a video, image, or audio file, we process it transiently — only for as long as it takes to fulfill your request (for example, to download, transcribe, score, or erase a watermark). FlipIt does not permanently store your uploaded media after the request is served.
• On-device data. Your browser's localStorage holds your Pro access token, your local history of past results, and any API keys you add in Settings. This lives on your own device, not on our servers, and you can clear it any time from your browser settings.
• API keys you add. If you connect your own Anthropic, OpenAI or Apify key, it is saved in your browser and sent to us only as part of a request you trigger, solely so that one call can be made to that provider on your behalf. We do not store your keys on our servers, do not log them, and do not use them for anything else. Our error reports strip anything that looks like a key before it is recorded. You can remove a key at any time in Settings.
• Basic request logs. Our hosting and processing providers keep standard server logs (such as IP address, timestamp, and user agent) to operate the service, debug problems, and prevent abuse.

Third-party sub-processors

To provide certain features, FlipIt sends the minimum data needed to these third parties, who process it on our behalf:

• Anthropic (Claude) — runs AI models that analyze content, rewrite scripts, and generate ideas and prompts.
• OpenAI (Whisper) — transcribes spoken audio from videos you submit.
• Netlify — hosts the FlipIt website and runs the serverless functions that handle your requests.
• Apify — retrieves public post and profile data from social platforms for the Instagram pull, the Trending Finder and profile lookups.
• Railway — runs the media-processing jobs (such as heavier video downloading and watermark erasing).

These providers receive only the content necessary to perform their part of your request. We do not attach account profiles or marketing identifiers to that content.

When you use your own API key, the request runs on your own account with that provider, and what they do with it is governed by the terms and privacy policy of your account with them. We pass your content and your key to them for that single request and keep neither.

We do not sell your data

FlipIt does not sell your personal data, and we do not share it with third parties for their own advertising or marketing.

Cookies and local storage

FlipIt does not use tracking cookies or run third-party advertising analytics. The only persistent data on your device is the localStorage described above (your Pro token, your local history, and any API keys you have added). Removing it will sign you out of Pro on that device, clear your local history, and delete your saved keys from that browser.

Your rights

Because we don't keep a user database of your media, most of your data already lives only on your own device and clears when you clear your browser storage. If you would like us to delete any information associated with you (such as records tied to a Pro purchase), email and we will handle your request. Depending on where you live, you may also have rights to access or correct your data.

Children

FlipIt is not directed to children under 13 and is not intended for their use.

Changes to this policy

If we change how we handle data, we'll update this page and change the “Last updated” date above.

Contact

Privacy questions or deletion requests: email .